With the torrential downpours in Mumbai right now which are estimated to continue for more time, there seems to be a cloud of despondence looming over the city. What Mumbaikars really need is some great news to cheer up their downcast spirits; the proverbial ray of sunlight amidst the clouds, if we may so!
Well, we got some amazing bit of news for you all, regardless of whether you’re stuck in traffic jams or in your homes – MUJI, the Japanese retail giant, has made its foray into the Indian market and launched its first ever store in India in Mumbai yesterday.
The store opened on August 5th in High Street Phoenix, one of the biggest and best malls of India, which is also rumoured to be the stop for IKEA’s first showroom in the country (excuse us while we drool at the idea of having those two stores under the same roof)!
Muji, known for its simple, understated designs, is actually derived from the first half of the word Mujirushi Ryohin, with the first word meaning “no brand” and the latter, “value of goods items”. It’s a perfect blend of both, and stays true to its no-logo look, with its designs screaming elegance.
Established in 1980 and now a worldwide phenomenon, Muji believes in quality and simplicity, and therefore focuses on minimum wastage of resources. It has done away with processes such as sizing, branding, polishing etc. and emphasizes on what is really necessary.
Their policy extends to packaging as well, and they prefer to throw the spotlight on natural shapes and sizes of their products than extravagant adornment. The results are breathtaking; their products are unpretentious but sleek, unostentatious but sophisticated.
They have a host of products, varying from home accessories to textiles to furniture to stationery and much more! Whatever it is, MUJI is your go-to place to fulfil your needs, spruce up your space in a jiffy and embrace an uncluttered lifestyle!
We think this is worth braving the rains and water-logged roads for! What’s more, they’re going to open their second store in India in Bangalore this September and it’s going to be bigger (no, really. We’re told it’ll be more than double the size!), badder and better! All we can say is, please wake us up before September begins!
